CO-FOUNDER & DIRECTOR
Angela Robertson has worked within publishing, music, the arts and not-for-profit sectors for over 20 years. She has a proven track record of delivering campaigns which are both imaginative and have a real impact on the bottom line. Her expertise includes traditional and social media campaigns, marketing and brand strategy, event creation and audience development.
Angela has worked with a range of organisations including XL Records, Universal Music, BFI, Amnesty International, The Reading Agency and numerous publishers including Penguin, Canongate and Pan Macmillan. From 2005-2013 Angela ran Book Slam in London, the UK’s first and only ‘literary cabaret’, bringing together authors with performance poets and musicians.
In 2007 Angela joined Canongate Books as Director of Publicity and Events, delivering campaigns for both fiction and non-fiction titles, on a range of subjects from wellbeing and mental health to popular science, memoir and entertainment. Authors include Barack Obama, Yann Martel, Noel Fielding, Ray Winstone, David Byrne, David Eagleman, Claudia Hammond, Oliver Burkeman and many others.
She left the company in 2016 to pursue a freelance career, working with Penguin Random House, Bluebird and Pan Macmillan, specialising in smart thinking, science and wellbeing. Angela worked with Orion to create RebusFest with Ian Rankin, a celebration if 30 years of his Rebus novels, with events across Edinburgh.
Angela set up Good Thinking with Jaz Lacey-Campbell, ex Publicity Manager at Canongate in 2017. Together they co-founded the first Edinburgh Wellbeing Festival in January 2018 which has now been running for three years.
CO-FOUNDER AND DIRECTOR
Now an award winning publicist and events organiser, Jaz started out in customer service, which has served as a foundation for her passion for outstanding communication. In 2010 she sought the opportunity to move into publishing, and after a brief internship, joined Canongate as PA to the publisher and CEO, Jamie Byng. In the same year she co-ordinated the first World Book Night – a national celebration of reading focusing on reaching those who don’t regularly have access to books.
Showing a natural talent for event organisation and author care, Jaz joined the Canongate publicity team in 2011, delivering thoughtful and impactful campaigns for bestselling authors including Matt Haig, Russell Brand, Harry Belafonte, Olivia Laing, Karl Pilkington, Tim Key, Geoff Dyer, Simon Mayo and Mark Kermode.
Her PR campaign for Matt Haig's Reasons to Stay Alive won the PPC Award for Hardback Non-Fiction and earned a nomination for Best Campaign of the Year at The British Book Awards in 2016. Jaz also produced Letters Live alongside Jamie Byng for the launch in London, at Hay Festival, & Edinburgh Book Festival. Letters Live now tours the world featuring a cast of actors and celebrities reading their favourite letters from the book series Letters of Note by Shaun Usher. Letters Live won Marketing Strategy of the Year at the Bookseller Industry Awards 2015.
In 2017 Jaz joined Angela Roberstson to found Good Thinking and has since worked with Pan Macmillan, Black & White, Bloomsbury, Orion and Canongate on a freelance basis. In January 2018 Angela and Jaz co-founded the Edinburgh Wellbeing Festival, which has now been running for three years.