Mo Gawdat

Mo Gawdat is the Chief Business Officer for Google X. When his teenage son Ali died undergoing routine surgery, Mo decided to honour his life by spreading happiness throughout the world

We helped Mo launch his goal with a high impact publicity campaign for his book and global social media platform Solve for Happy.   The campaign delivered national broadsheet and broadcast coverage including a C4 News interview which became the station’s most watched video ever, reaching over 50 million hits in the space of a few days

We also secured top speaking spots across the UK including corporate engagements with build in book sales which helped reach new readers

Mo continues to spread his message and the book continues to sell